Privacy Policy

For wagging soul.com and Wagging Soul dog walking services

Business

Sydney   Reeve trading as Wagging Soul

Last updated

9 March   2026

This policy explains how Wagging Soul collects, uses, stores and protects personal data when you visit wagging soul.com, make an enquiry, book services, contact us by phone, WhatsApp, email or contact form, or otherwise interact with the business.

Quick summary

• We collect   only the information needed to respond to enquiries, arrange and deliver dog   walking services, manage bookings, keep dogs safe and run the business   properly.

• We do not   sell personal data.

• We may use   trusted third-party providers such as website, analytics, messaging and   payment suppliers to help operate the service.

• You have   rights under UK data protection law, including the right to access, correct   or request deletion of your data in certain circumstances.

• Wagging Soul is a local dog walking service operating through the website wagging soul.com.

• For data protection purposes, the data controller is Sydney Reeve trading as Wagging Soul.

• Contact details: Wagging Soul, Funtley, Fareham, Hampshire PO15 6TW. Telephone: 07951 483640. Email: mia@waggingsoul.com.

• Identity and contact data, such as your name, address, telephone number, email address and preferred contact method.

• Booking and service data, such as appointment details, collection and access instructions, walking preferences, emergency contact information and service history.

• Dog-related information that you choose to provide, such as your dog’s name, age, temperament, behaviour notes, routine, feeding notes, vet details and emergency instructions.

• Communications data, such as messages sent by contact form, WhatsApp, email, social media or telephone.

• Technical and website usage data, such as device data, IP address, browser data, cookie choices and site usage information collected through website tools and analytics.

• Photos or files you send to us through the website or during onboarding.

• Directly from you when you submit a form, send a message, make a booking, request a meet and greet, call, email or communicate by WhatsApp or social media.

• Automatically when you use the website, through cookies and similar technologies where applicable.

• From third-party services used on the website, including reCAPTCHA, website hosting, scheduling or analytics tools.

• To respond to enquiries and provide quotations or availability information. Lawful basis: legitimate interests and, where requested by you, steps prior to entering into a contract.

• To arrange, deliver and manage dog walking services, bookings, meet and greets, customer support and service records. Lawful basis: performance of a contract.

• To keep dogs, owners, staff and the public safe, including handling emergency contact and dog welfare information. Lawful basis: legitimate interests.

• To manage accounts, payments, insurance-related administration, complaints and legal obligations. Lawful basis: legal obligation and legitimate interests.

• To improve website performance, security and user experience, including traffic analysis and spam prevention. Lawful basis: legitimate interests and, where required, consent for non-essential cookies.

• To send direct marketing only where permitted by law or where you have opted in. Lawful basis: consent or legitimate interests, depending on the communication and relationship.

• Website, hosting and software providers that support wagging soul.com.

• Messaging, communications and scheduling platforms used to manage enquiries and bookings.

• Payment processors, accountants, insurers, legal advisers or other professional advisers where reasonably necessary.

• Veterinary professionals or emergency contacts where required for the welfare or safety of a dog.

• Regulators, law enforcement or other authorities where we are required to do so by law or to protect rights, safety or property.

• We do not sell or rent your personal data to third parties.

• Some website, analytics, communications or software providers may store or process data outside the UK. Where that happens, Wagging Soul will rely on lawful transfer mechanisms and appropriate safeguards required under UK data protection law.

• Enquiry data: usually kept for up to 12 months after the last contact unless needed for a longer business or legal reason.

• Customer and booking records: usually kept for up to 6 years after the end of the customer relationship for tax, insurance, legal or business record purposes.

• Marketing preferences: kept until you unsubscribe or ask us to stop.

• Website cookie preferences and technical logs: retained in line with the relevant platform settings and business need.

• If information is needed for an ongoing complaint, claim, safeguarding or legal issue, it may be kept for longer where justified.

• The website uses cookies to analyse traffic and improve user experience. A cookie banner is presented on the site.

• Some tools on the website may be operated by third parties, including Google services such as reCAPTCHA. Those services may collect technical data in line with their own privacy information.

• You can manage cookies through your browser settings and any cookie controls available on the site.

• Under UK data protection law, you may have the right to request access to your personal data, correction of inaccurate data, deletion, restriction of processing, objection to processing, and data portability in certain circumstances.

• Where processing is based on consent, you can withdraw consent at any time. Withdrawal will not affect the lawfulness of processing carried out before withdrawal.

• To exercise your rights, contact Wagging Soul using the contact details in this policy.

• Wagging Soul takes reasonable technical and organisational steps to protect personal data against unauthorised access, misuse, loss or disclosure. However, no system or internet transmission can be guaranteed to be completely secure.

• The website may include links to third-party websites or services. Wagging Soul is not responsible for the privacy practices of external sites and encourages you to review their privacy information separately.

• Please contact Wagging Soul first if you have any concerns about how your information is handled.

• You also have the right to complain to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection matters.

• This policy may be updated from time to time to reflect legal, operational or website changes. The latest version should always be published on wagging soul.com.

Publication note: If the business contact email,   address, retention periods, software stack or payment process change, update   this policy to match the live operation of the business.